TheResonance

United States Fast Food AI Visibility Snapshot

We tested how United States fast food brands appear in ChatGPT, Claude, Gemini, and Perplexity. Some brands show up everywhere. Some are invisible.

National presence doesn't guarantee local AI visibility

National: 78%

US: 52%

TOP 5 US FAST FOOD BRANDS IN AI SEARCH

#1
Chick-fil-A

National

7.0

US Score

6.7
-0.3
#2
Chipotle

National

5.8

US Score

5.9
0.0
#3
McDonald's

National

6.1

US Score

5.6
-0.5
#4
Subway

National

6.0

US Score

5.2
-0.8
#5
Taco Bell

National

5.8

US Score

5.2
-0.7

Popeyes performs 0.4 points better locally

TESTING SCOPE

Brands Tested

13

United States fast food brands

AI Engines

ChatGPT
Claude
Gemini
Perplexity

COVERAGE

Fast Food Journeys

Quick Breakfast
Lunch Near Me
Late Night Food
Healthiest Options
Best Value Menu
Mobile Order Pickup

United States Locations

Atlanta, Dallas, Miami, Seattle, Denver

SCORING COMPONENTS

1

Mention Rate

Primary Factor

Share of prompts where brand appears

2

Position Weighting

Major Factor

Lead 1.0, Early 0.7, Late 0.4, Omitted 0

3

Sentiment

Significant Factor

Positive 1.0, Neutral 0.7, Negative 0.2

4

Citation Quality

Supporting Factor

Official docs, reputable press, location-relevant sources

LIMITATIONS & NOTES

AI responses can vary by user context, query phrasing, and model updates

Testing conducted Q4 2025; results represent a snapshot in time

Scoring is relative within the tested brand set and may not reflect all market dynamics

Analysis focused on organic AI responses; paid placements not evaluated

FREQUENTLY ASKED QUESTIONS

Still have questions about Fast Food visibility in United States?

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